OUR METHODOLOGY
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It’s not called the newsroom for nothing. The media thrives on headlines, and to generate buzz, you need a good story.
The problem is, how often do you have one worth sharing? Let’s be honest… a new office manager or a simple UI update won’t land you on Forbes.
Grabbing the front page requires a significant funding round, an innovative new product, a partnership with a household name, or hiring a recognized industry executive. But most companies only have a handful of major newsbreaks each year—if that.
So what can you do? You could share the occasional press release and let your competitors dominate the space… or you can work with us and keep your business in the spotlight year-round.
Chasing coverage?
You need the OCR methodology
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O Own
Get your newsworthy company and product updates—such as funding announcements, product launches, key hires, partnerships, and case studies—heard.
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C Create
When you don't have a worthwhile update to announce, make one. Create research reports, surveys, and creative campaigns that the media will share.
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R React
Put yourself in the news with timely expert comments on viral news and trends. With fast timing, you can make every story one of your own.
Each of these methods can provide kick-ass results. When combined?
Picture your name in the world’s most prestigious publications, millions of views, and brand-boosting backlinks—and we have the results to prove it.
CASE STUDIES
Testimonials
See what our customers and partners have to say about us.
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We had an incredible experience with Nadya Movchan and Movchan PR team. They did and incredible job for our brand and got our first mentionin Forbes three days before our official collaboration had even begun . This is very illustrative of their work - going above and beyond. I would definitely recommend them as a go-to PR agency that brings in results!
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I had the honor and pleasure of working closely with Nadya at TeqAtlas, where she helped guide our team's PR tactics. Over the year we were featured in Fortune, CoinTelegraph, Value Walk, The Block, Irish Tech News and other international media. Her attention to detail is meticulous, she has tons of enthusiasm and energy for the tasks at hand and she utilizes her strong project management skills to promote teamwork and ensure priorities, deadlines and budgets are always met.
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Securing coverage for niche B2B products is not a simple task, but in the two and a half years I worked with Nadya, she really nailed it. The results say it all - she landed us in CNBC, Forbes, Vogue, Elle, Vanity Fair, Fortune, Inc. Magazine and hundreds of other dream outlets. As the company grew from Seed to pre-Series B, our attention-grabbing PR campaigns supported our product launches, partnerships, case studies and leveraged newsjacking opportunities. As a result, we were always on the radar and the PR efforts have proven to be valuable to the business.
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I would like to give 5 out 5 points to the Movchan PR team. I think she is always ready to go above and beyond the expected result. She managed to helpour IT outsourcing company to achieve results in PR even though it is very complicated and hight-competitive niche.
